Philosophy

The SBAutomate Philosophy

Going beyond software and web design.

Most software and web design companies take a technical view of software and web design. They understand the technology but often times fail to comprehend what the true interaction with that technology and end-user experience will actually be. The SBAutomate philosophy takes a holistic view of the entire company looking to understand how automation design and software development can impact each department and be customized to augment the weaknesses inherent in different skill sets.

With our in-depth experience in management and sales management we have a unique understanding of the personalities involved with different departments. This allows us to design systems with maximum effectiveness for each department.

Unlike many software companies that focus on functionality rather than usability we understand that a powerful product your team won’t or can’t use doesn’t help anyone.

By starting with the top down approach we can help to eliminate the aspects of your employee’s workflow that don’t work well. In almost every company we find workflows that are unnecessary, time-consuming and not beneficial.

Next we help you simplify the process from start to finish. By simplifying the process, we garner a greater understanding of what you do and help your team eliminate mistakes and increase efficiency. Automation is just like speeding up on the highway. It’s good and beneficial but any issues that you had at slow speeds are now magnified at high speed. This is one of the most crucial parts of the process because automating simply increases whatever you automate so if you automate an efficiency you get more inefficiency.

Next we look at the process to determine which tasks are best performed by a human being and which person the tasks should be delegated to.

And then we automate the rest.


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The first and sometimes the most crucial aspect of successful automation is to look at the process as it exists in decide what facets of the process can be eliminated. It doesn’t make any sense to automate a process that is inherently inefficient.

Automation add speed and ease of use to a well thought out and well-rounded process. Automating a poorly thought out and inefficient process breeds faster and more uncontrollable inefficiencies while automating a successful

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What can SBAutomate do for you?

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With Icons

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